Target Audience:
Bank Lite providers, Challenger Banks, Bank Challengers, companies offering: IBAN solutions, banking as a service among other services.
Detailed Definition
Best Initiative in Banking is open to regulated deposit-taking institutions, or e-money or equivalent, by their relevant local regulator. This includes both retail and business banking. Types of organisations included in this category are:
- Banks/Challenger Banks
- Bank Challengers/Lite Banking solutions using an agency banking relationship or using the services of a regulated bank; and
- Mobile Money/wallet offerings.
Submissions are welcomed from those whose products/brands are directly sold to and used by end consumers.
All submissions must be live and out of development phase. Pilot programmes will be considered but must clearly be described as such and the judges will be looking for evidence of success in the pilot against pilot metrics.
The initiatives may be running in any country/countries.
Please provide the following information:
Nominee and nominator
- Name of nominating organisation
- Solution name (entry title)
- Name(s) of nominated organisation(s)
- The nature of the business relationship between you as the nominator and the nominee company
Initiative description
The judges will assess your entry against the following criteria. You are free to describe the programme and support your case with additional material as you think appropriate. However, please note that we strongly suggest NOT to submit generic promotional material and sales brochures. Please limit your submission to a maximum of 1,500 words.
The criteria are:
- The initiative provides benefit/value to more than 100 end users of the solution/platform/technology.
- The initiative demonstrates delivery of a solution to specific quantified problems leveraging brand, channels or other capabilities and technologies.
- The solution is fundamental to a single provider in the market to achieve their quantified business objectives.
- The initiative has performed well against specified metrics, and the submission is supported with quantitative evidence of success from a reliable source.
- The initiative stands out from its competition either through performance, innovation, value to stakeholders, added features or other means as described in the submission.
Evidence of success/metrics
Please provide as much information as you can and quote the source of that information. Such information can include the following but this is not an exhaustive list. In each case, the judges will be looking for evidence that supports your claims as to the key benefits of the initiative:
- The length of time the initiative has been live
- Numbers about the use/adoption/contracting of the initiative since launch and over the past year up to January 2025
- Performance against success criteria
- Growth in use, both historical and extrapolated projections
- How has this transformed the user experience?
- Future goals of the initiative
