Disability Inclusion Award (in association with Purple Tuesday)

Target audience

Banks, fintechs, PMs, telcos, retailers, issuers and financial service organisations.

Detailed definition

The Disability Inclusion award category is open to organisations that can demonstrate that they have made strides towards a culture that recognises, nurtures, and embraces differences, particularly those with additional needs that may have required accommodations to enable them to work to their full potential.

This award is going to be judged by Purple Tuesday Ambassadors – individuals with lived experience of a range of visible and non-visible physical disabilities and neurodiversity.

The award is given to an organisation that can demonstrate outstanding commitment to creating an inclusive environment where employee needs have been recognised and any additional needs supported.

Judges will be looking for:

  • how Disability Inclusion is considered through the HR lifecycle, from recruitment to onboarding, training, and career progression opportunities
  • a clear approach to inclusiveness including education, how it is being lived out, including nurturing the sense of belonging and the reflections and response of the wider team
  • Consideration of the accessibility of the organisation to the outside world including customers, partners, and prospective employees, reflecting on their built and online environment, their communications, and their processes


An important part of this submission is the voice of those who have additional needs who can explain how their organisation makes them feel.

As part of this submission, the judges would like to see evidence of:

  • The leadership team’s commitment
  • Any changes made to the company approach based on learning
  • Any accommodations made
  • The wider team impact

Initiatives must have been in place for a minimum of 6 months at the time of submission.

The initiative may be running in any country/countries.

Please provide the following information:

Nominee and nominator

  • Name of nominating organisation
  • Solution/Initiative name (entry title)
  • Name(s) of nominated organisation(s)
  • The nature of the business relationship between you as the nominator and the nominee company

Solution description

The judges will assess your entry against the following criteria. You are free to describe the programme and support your case with additional material as you think appropriate. However, we strongly suggest NOT to submit generic promotional material and sales brochures. Please limit your submission to a maximum of 1,500 words.

The criteria are:

  1. The initiative must be reflective of your Diversity and Inclusion strategy.
  2. The initiative is truly inclusive and has performed well and the submission is supported with quantitative evidence of success from a reliable source.

Evidence of success/metrics

Please provide as much information as you can and quote the source of that information. Such information might include the following, but this is not an exhaustive list and in each case, the judges will be looking for evidence that supports your claims about the key benefits of the programme:

  • How the initiative is embedded in the strategy
  • How is it being measured?
  • Please demonstrate the impact, number of users, recipients, experiences, data, etc.
  • How has this impacted the team